 | Online Fashion Spain 2015Release date: August 13th, 2015 (28 pages) PDF/Powerpoint format. Price: GBP1,090.00 |
Abstract
This project provides you with a robust overview of the development of the online fashion markets and major operators in France, Germany, Spain and the UK, giving you an assessment of both national and international models and the market.
A section on the general market background including:
a. Ecommerce market size, growth & forecasts
b. Ecommerce model preference (marketplaces, pureplays, multichannel),
c. Ecommerce fashion size growth & forecasts
d. Smartphone penetration,
e. M-commerce market size, growth & forecasts
f. Payment preferences g. Fraud rate h. Returns rate
i. General Market trends/customer trends
A section on the macro background, including:
a. Data on native language b. % of English speakers c. Ex-pat size
Competitor analysis Top 10
a. Operating model
b. Financials (sales/profit/margin)
c. Product segments
d. Historic and predicted growth projections
e. Description of customer proposition f. Recent developments, strategies
Table of contents
| Summary | p5 |
| The macroeconomic profile, population, languages, ex pats | p7 |
| Population profile, ex-pats | p8 |
| Language proficiency | p9 |
| The competitive environment, Market sizes | p10 |
| Total ES Online Expenditure, Annual historical and forecast of growth 2010 – 2016 | p11 |
| ES Ecommerce model market shares 2014 | p12 |
| ES Online Clothing & footwear sales, Annual historical and forecast of growth 2010 – 2016 | p13 |
| General online dynamics, Smartphone penetration & m-commerce | p14 |
| Smartphone penetration in % of total population, Annual historical and forecast of growth 2011 – 2017 | p15 |
| M-commerce, Mobile spend of overall retail expenditure, Annual historical and forecast of growth 2014 – 2016 | p16 |
| General online dynamics, Payment preferences, fraud and returns | p17 |
| Payment preferences 2014, in % terms per payment option chosen for online expenditure | p18 |
| Fraud and Returns rates 2014, Fraud in % terms of total online retailing, returns as % of online fashion | p19 |
| The competitive environment, Players and shares ES, Retailer update | p20 |
| Ebay and Inditex | p21 |
| El Corte Ingles and Vente-Privee | p22 |
| Privalia and H&M | p23 |
| Cortefiel and Amazon | p24 |
| Desigual and Mango | p25 |
| Amazon Best sellers ES Apparel, May – July 2015 | p26 |
| Amazon Best Sellers ES Apparel, May – July 2015, Analysis | p27 |
| Amazon Best Sellers ES Apparel, May – July 2015, 1 – 25 | p28 |
