Amazon Bestsellers Tracker Grocery/H&B/Beauty (US/UK/DE) Sept 2013 Release date: October 14th, 2013 (95 pages) PDF/Powerpoint format. Price: GBP500.00 PDF brochure Buy

Abstract

ResearchFarm provides retailers and manufacturers with an innovative tool to benchmark their performance on Amazon. For this purpose, our analysts have devised a new mechanism to rank Amazon Best Sellers per category and monitor item performance on a monthly basis for each of the nine regions, where Amazon operates a website: Canada, China, France, Germany, Italy, Japan, Spain, the United Kingdom and United States. For each of them a number of product categories are available. The tracked Best Seller items are either offered by Amazon itself and/or by third-party sellers.

Amazon provides hourly rankings of Best sellers and the data is calculated by a secret logarithm based on item rotation, so it reflects rather a volume than a value measure. ResearchFarm’s aggregation is based on a points systems averaging the hourly data by assigning points to the items appearing most frequently in these hourly ranking. From this scoring method we are able to determine the monthly top sellers for each category in each Amazon geography.

ResearchFarm always monitors the lowest new prices, excluding shipping, as offered to the end consumer. Shipping costs have been excluded, as these vary with the shipping zone a customer lives in and hence cannot be represented accurately.
Our internal tests indicate that the results are highly consistent over time and can be used as a benchmark to compare item performance.
Each of the reports is based on data collected during the last thirty days. Free items (i.e. some e-books or apps) have been excluded.
Second hand or used products have also been excluded from the rankings.

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